Telling stories though our lenses

At Fish Culture Media, storytelling is at the heart of everything we do. Founded by filmmaker Caleb Tacia, we’ve traveled to 34 states and multiple countries, capturing stories that have reached over 112 million views. From local businesses and nonprofits to global brands like Nike, Mountain Dew, and the NFL, our mission is the same: to create cinematic brand films that feel authentic, inspire action, and leave a lasting impact.

We specialize in brand identity films, mission videos, testimonials, and product shoots — projects that don’t just showcase what you do, but highlight why you do it. With roots in Florida and a vision shaped by years of on-the-road experience, we bring a balance of creativity, precision, and storytelling that helps brands connect deeply with their audience.